Climbing Fitz Roy 1968: Reflections On The Lost Photos Of The Third Ascent
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The inspiring tale of a six-month excursion to Patagonia, Chile, which changed the lives of the three climbers taking part, and helped them make their individual choices to start three innovative companies; Esprit, The North Face, and Patagonia.
PROVENANCE AND ETHICS
Patagonia was founded by Yvon Chouinard in 1973, the company's roots are in clothing for rock and alpine climbing, but they now produce a diverse mix of apparel targeted towards skiers, snowboarders, surfers and climbers. Patagonia are a world leader in creating ethical, sustainable clothing.